Last Updated: July 8, 2026

American Frontier Auction LLC ("American Frontier Auction," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, create an account, participate in our auctions, or otherwise use our services (collectively, the "Services").

By using our Services, you agree to the collection and use of your information as described in this Privacy Policy.

1. Information We Collect

We may collect the following categories of information:

Personal Information

• Full name
• Email address
• Phone number
• Mailing and billing address
• Username and password

Identity Verification Information

To help prevent fraud and comply with applicable laws, we may collect:

• Government-issued identification
• Date of birth (when required)
• Identity verification results provided by trusted third-party verification services

Auction and Transaction Information

• Bid history
• Purchase history
• Auction registrations
• Invoices and payment records
• Shipping or pickup information

Payment information is processed securely through third-party payment processors. American Frontier Auction does not store complete credit or debit card numbers on its servers.

Technical Information

We automatically collect certain information when you use our Services, including:

• IP address
• Browser type
• Device information
• Operating system
• Cookies and similar technologies
• Website usage and activity logs

Communications

We may retain records of:

• Emails and messages you send us
• Customer support inquiries
• Email and SMS delivery information, including opens, clicks, bounces, and unsubscribe requests

2. How We Use Your Information

We use your information to:

• Create and manage your account
• Verify bidder identity
• Process registrations, bids, purchases, and payments
• Facilitate auction transactions
• Send transactional communications such as bid confirmations, invoices, payment receipts, account notifications, and security alerts
• Respond to customer inquiries
• Prevent fraud and unauthorized activity
• Improve our website and services
• Comply with legal obligations
• Send promotional or marketing communications only when you have provided your consent where required by law

3. Marketing Communications

Marketing emails and text messages are sent only when you have provided your explicit consent, where applicable.

We:

• Never use purchased or scraped mailing lists.
• Maintain records of when and how consent was provided.
• Include an unsubscribe link or opt-out instructions in every marketing communication.
• Process unsubscribe requests promptly.

Transactional communications related to your account, auctions, purchases, invoices, or security are considered service-related communications and may continue regardless of your marketing preferences.

4. How We Share Information

We do not sell or rent your personal information.

We may share your information only with:

• Payment processors
• Identity verification providers
• Website hosting providers
• Email and communication service providers
• Technology vendors that support our business operations
• Shipping or logistics providers when necessary
• Government agencies or law enforcement when required by law
• Successor organizations in connection with a merger, acquisition, or sale of business assets

All third-party service providers are required to safeguard your information and use it only for the services they provide to us.

5. Cookies and Similar Technologies

We use cookies and similar technologies to:

• Keep you signed in
• Remember your preferences
• Improve website functionality
• Analyze website traffic and performance
• Help maintain the security of our Services

You may disable cookies through your browser settings; however, some features of the website may not function properly.

6. Data Retention and Security

We retain personal information only as long as necessary to:

• Provide our Services
• Maintain business records
• Resolve disputes
• Enforce our agreements
• Comply with tax, accounting, and legal obligations

We use commercially reasonable administrative, technical, and physical safeguards to protect your personal information. While we strive to protect your data, no method of transmission over the Internet or electronic storage is completely secure.

7. Your Privacy Rights

Depending on your location and applicable law, you may have the right to:

• Access your personal information
• Correct inaccurate information
• Request deletion of your information
• Request a copy of your data
• Object to or restrict certain processing
• Withdraw consent for marketing communications

To exercise your rights, please contact us using the information provided below.

8. Children's Privacy

Our Services are intended only for individuals who are at least 18 years of age. We do not knowingly collect personal information from anyone under the age of 18.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date. Continued use of our Services after changes become effective constitutes acceptance of the revised Privacy Policy.

10. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact:

American Frontier Auction LLC

Email: admin@americanfrontierauction.com

Phone: 940 257 4282